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Rocking horses gallery


In the heart of Motorvalley

Zoom out to see the museum nearby

  • Giocars – Museum Ducati 11,3 Km

  • Giocars – Museum Lamborghini 16,5 Km

  • Giocars – Museum Maserati 49,3 Km

  • Giocars – Museum Ferrari 50 Km


Via Calanchi, 13

40010 Sala Bolognese (BO)



Tel. +39 3334299430 Adriano Guidi, owner Giocars




Opening hours

Thursday and Friday

  • from 14 to 18

Saturday and Sunday

  • from 08:00 to 12:00

  • from 12 to 18

GROUP must be booked in advance by phone


  • Adults € 8,00

  • Residents € 5,00

  • Over 70 € 5,00

  • Under 12 € 5,00

  • Kids resident € 3,00

  • Tour € 10,00

  • Adults Group € 5,00

  • Kids Group € 3,00

  • Card Musei discount € 5,00


Payment Method

The ticket is purchased directly at the entrance by cash or credit card.

School and University

School groups must book in advance.

Photos e Videos

Take pictures and videos is allowed for personal use.

Architectural obstacles

The museum is free from architectural obstacles.


  • Touching or playing with the toys is not allowed.

  • Foods and drinks are not allowed inside the museum.

  • Animals are not allowed.

  • We invite the visitors to behave in respectfully manner.

  • Parents must watch after their children.

  • Phone is allowed as long as its use don’t disturb other visitors.


First carriages dated back up to Baroque period, very few copies were produced and even fewer are still intact today.

In XVIII century, they become more and more common within upper-class families and, in XIX century, also affordable to middle-class families. Carriages for children were usually dragged by dogs, goats or ponies around parks and mansions’ garden.

Rocking Horses

Rocking horses have ancestral origins. Other than the typical rocking horse with rockers, they could have also been provided with wheels to be dragged or driven like a tricycle.

They were originally made of wood, the horse evolves including different materials like fabrics, straw, resin, metal and papier-mache.

After the wars, new models adding, pedal, crank or galloper system to the buggy.


la didattica attraverso il gioco

Didactic activities allow the public to experiment with the physical location as a space to live, other than visiting.

The museum offers a list of services for an educational purposes: guided tours for single visitor, family groups or school classes, as well as laboratories dedicated to children and teenagers.

Staff members are available on request for a guided tour to deepen the evolution and the history of the toys. Giocars will be involved in organising special initiatives and workshops. Follow us on Facebook and Instagram to learn more about them.

Prams and buggy

Prams have noble English origin. From the end of 1700, only for the queen and local great ladies.

From the second half of ‘800 prams spread across the population, declined in many forms and produced using many materials such as wood for the body, iron, osier and ceramic.

Bicycles and Tricycles

Production of children cycle and tricycle started in 1870 to emulate the ones for adults.

They were first manufactured in France. For what it concerns Italy, Giordani, a company based in Bologna, were the pioneers in cycle production, selling since the XIX century.

The materials used at that time were metal for the chassis and wood for the wheels, substituted later with metal and gum tire in 1920, more comfortable for the kids.

Bicycles were highly diffused a decade later thanks to the famous Balilla and Giordani and their square-shaped bar for tires, selling more than 100,000 unities. Then, they started producing models with tubular tires.